About
mada is Saudi Arabia's national payment network, owned by the Saudi Central Bank (SAMA) and in operation since 1990. Debit cards from local banks run on it for payments at POS terminals, including contactless mada Atheer, at ATMs and at online checkout, and it also works through mada Pay, Apple Pay, Google Pay and Samsung Pay. In early 2025 Kearney put mada at over 90% of cards issued in the Kingdom. According to SAMA data, mada cards processed 1.13 billion e-commerce transactions worth SR197.4 billion ($52.6 billion) in 2024, up 25.8% in value from 2023, figures that exclude Visa and Mastercard credit card payments.
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