Payment mix
share of e-commerce spendCategoryLeading methodShare
- Bank TransferSEPA Direct Debit34%
- CardMastercard26%
- E-WalletGoogle Pay24%
- Other—14%
- Cash—2%
Methods in use
top 8 of 32 · by spendCheckout behaviour
Fins love to shop from foreign merchants, buying a fifth of all e-commerce purchases from sites based outside Finland.
In almost 40% of e-commerce purchases, Finns used a mobile device to complete the transaction.
64%
shoppers buying cross-border
$3B
cross-border value
16%
e-commerce of retail
Facts
- ISO 3166
- FI · FIN · 246
- Region
- Europe
- Population
- 5.5M
- Currency
- EUR €
- Banked adults
- 99.9%
- Methods live
- 32
- Banks covered
- 7
Largest banks
Compare with
Sources
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